The 2020 Subaru Love Promise Customer and Community Commitment Award

We've been nationally recognized for our dedication to our customers, our community, and the Subaru Love Promise.

We're honored to receive the 2020 Subaru Love Promise Customer and Community Commitment Award. This award nationally recognizes elite Subaru retailers who provide an exceptional customer experience at every interaction with Subaru. These retailers have also demonstrated an outstanding commitment to supporting passions and causes in their local communities in important areas such as the environment, community, health, education, and pets.

The 2020 Subaru Love Promise Customer and Community Commitment Award

What is the Subaru Love Promise?

Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.

Subaru Loves Pets

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Subaru Loves the Earth

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Subaru Loves Learning

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Subaru Loves to Help

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Subaru Loves to Care

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Whether they live in our homes or in the wild, Subaru is committed to keeping all animals safe and healthy.

A partner since 2008, Subaru has donated over $28 million to the ASPCA and through Subaru Loves Pets has helped support the rescue, transport, adoption and well-being of over 230,000 animals across the country. 


Loving the environment means more than loving the great outdoors. It means working to preserve it.

Since 2018, Subaru has partnered with TerraCycle.  Participating Subaru retailers collect hard-to-recycle trash that was headed to local landfills. We collect approximately 2 tons of this hard-to-recycle trash monthly, which will be converted to furnishings and other usable items and donated locally.


It’s our goal to make the pursuit of knowledge available to as many minds as possible.

Since 2015 Subaru, in partnership with the American Association for the Advancement Science, donated over 277,600 award-winning science books.  In addition, through our partnerships with Staples and we supported teachers and students with donations of S400,000 in gift cards and school supplies. 


In a perfect world, hunger would be history and hope would be commonplace. We believe a perfect world is possible.

In 2020, Subaru and its retailers made a donation to Feeding America to provide 50 million meals to help feed people in need during the COVID-19 crisis,* making meals available at 199 local food banks across the country.
*$1 helps provide at least 10 meals secured by Feeding America on behalf of local member food banks. 


We should all have a chance to lead a healthy life. We’re aiming to give as many people that chance as we can.

Since 2016, Subaru and its retailers have partnered with the Leukemia & Lymphoma Society (LLS) to donate over 167,000 blankets and 21,500 arts & crafts kits and reached nearly 150,000 patients in more than 780 hospitals nationwide. 

How is Koeppel Subaru dedicated locally to the Love Promise?

Our Love Promise can be seen in various partnerships with local charities and non-profits. We're grateful for the opportunity, not only to be a part of our community, but to serve it as well.

Mayor's Alliance for NYC's Animals
Quality Services for the Autism Community (QSAC)
 Subaru Love Promise Heart
The Subaru Love Promise - Community Commitment View Our Love Promise Pledge
The Subaru Love Promise - Community Commitment
The Subaru Love Promise - Customer Commitment

Love Promise Stories from Koeppel Subaru

Subaru and Koeppel Subaru believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here

A Generous Donation from Koeppel Subaru  –  AnneMarie F

As a 2nd grade teacher at PS 148 Q, I cannot be more grateful to Koeppel Subaru for its generous donation of desk shields that not only protect me, but more importantly protect my 2nd grade students and their families. In this time of uncertainty, it is nice to know that Koeppel Subaru is looking out for its local community. Thank you!

A Generous Donation from Koeppel Subaru  –  AnneMarie F

As second grade teacher at PS 148 Q, I cannot be more grateful to Koeppel Subaru for its generous donation of desk shields that not only protect me, but more importantly, protect my second grade students and their families. In this time of uncertainty, it is nice to know that Koeppel Subaru is looking out for its local community. Thank you!

Subaru Cares About Homeless Animals  –  Deborah D

Everyone knows that Subaru has a long standing commitment to helping homeless animals. Recently, our local Subaru dealership, Koeppel Subaru of Long Island City, had a donation drive to benefit the animals at Bobbi and the Strays and the outpouring was overwhelming. We could never be able to do what we do for the homeless animals without the help of our community. The work that we do, helping homeless animals and educating children about how important it is to take care of them, could not be accomplished without support from businesses like Koeppel Subaru. When food and supplies are donated to us, that frees up monies donated allowing us to give even more to our animals. Bobbi and the Strays has over 200 dogs and cats between our two sites and that certainly is a lot of mouths to feed. This donation has helped us tremendously. Thank you so much to everyone at Keoppel Subaru.

Subaru Loves Learning Event - 111Q  –  Nelson P

At Koeppel Subaru we take a high interest in every Subaru Program; however, the "Subaru Loves Learning Event" is very important to us since our community of students and teachers deserve every little help we can provide; many of us at Koeppel Subaru like Nelson Peraza, Sales Department, have children in schools or relatives that work in schools here in New York City like, Gary Zias' wife and Joe Sierra's wife. Both are Sales Managers at Koeppel Subaru. This year we selected the Community School 111Q Jacob Blackwell to receive 9 boxes of books and school supplies as well as a check donation that will be used in the improvement of our men and women of the future.

Subaru Loves to Care - Mount Sinai Hospital Visit  –  Monica J

On Thursday, August 8th the New York City Chapter and the Koeppel Subaru team had the pleasure of delivering 80 blankets to Mount Sinai Hospital as part of the Subaru Loves To Care program. These comforting gifts were accompanied by personalized messages of hope written by the customers and staff of Star Subaru team.During the visit, we had the opportunity to meet one of the oncology physicians along with a few nurses. They expressed how lovely the blankets were and how excited the patients would be when they hand them out. There was one incredibly special moment where we had the honor of meeting a patient who has directly benefitted from the Susan Lang Patient Travel Assistance Program. He was so excited to meet LLS representatives and could not express his appreciation enough of the organization. He truly believes in the work of LLS and stays involved as much as he possibly can. This individual went out of his way to make sure he would be able to meet us and shared all about his positive experiences with not only Mount Sinai Hospital but with LLS. After we met him he was on his way to be part of a podcast where he was going to share his own personal experiences with cancer in hopes that it will help inspire those going through something similar.This was such an incredible experience and we are so proud to partner with Subaru to spread hope, love and warmth to those fighting cancer, across the country and right here in the New York City community.

Koeppel Subaru Spreads Love and Warmth to Patients  –  Michelle S

On Monday, July 16th, Benjamin Ehrlich from Koeppel Subaru of Long Island City joined The Leukemia & Lymphoma Society (LLS) to deliver blankets, craft kits, and messages of hope to patients at NewYork-Presbyterian/Weill Cornell Oncology Treatment Center. We had the opportunity to deliver a blanket and craft kit to Noelle, a patient receiving treatment at the facility, and her friend, Lauren. Being able to deliver a small gesture of comfort to a patient that day and seeing her smile truly captured the reason why this program exists. LLS is proud to have the opportunity to join our partner, Subaru, on this project, in showing support to the patients and their families who are battling cancer right here in New York.

Koeppel Subaru Made a Difference  –  Joeseph A

Thanks to Subaru's Share the Love event, students with autism throughout New York City and Long Island are thriving! Koeppel Subaru's support for their hometown charity helped QSAC provide students at our schools in the Bronx and Queens with much-needed curriculum enhancements, including technology, literacy materials, and prevocational training supports to them improve their academic, social, and communication skills. Koeppel and Subaru's generosity have impacted the lives of more than200 students attending our preschool and school programs and more than 150students who attend our after school programs. With Subaru's help, QSAC was able to help achieve the following- 98% of QSAC students from our preschool graduated with functional communication skills. Students developed prevocational skills through the launch of a student store and by learning to create and sell handmade items .New tablets and smart board technology was implemented across our school programs to promote STEAM learning. The tablets are also used as augmentative communication devices for students who are nonverbal. The addition of adaptive physical education equipment has helped our students improve their overall health and wellness. These enrichment materials help QSAC tailor activities to the specific needs of each student and expand their learning opportunities. We could not have accomplished so much without the support of Subaru and through the impact of being Koeppel Subaru's hometown charity!

Subaru and NWF Loves the Earth  –  Corinne C

This is a picture of Ms. Pinzel's third grade class out in our school garden. They can't wait to taste some of what they planted!

A Chance to Do Good  –  Jorge P

I miss my father every day. He was a stubborn man who fought to keep us from worry. But in his stubbornness, he never admit he was sick. By the time we knew it was cancer, it had taken over his body and he was gone before I was prepared to say goodbye. I pleaded: "You can't leave us." But he did. For a reason I still can't understand, my dad was taken from me. I want to believe everything happens for a reason, but that can be difficult to do when you can't find a reason why your father died. Maybe he's in a better place. Maybe losing him was meant to strengthen me in a way I haven't yet learned. Maybe each day that goes by without him is a reminder to do good and make good with the time I've got. When Subaru partnered with LLS, I saw it as a chance to do good. If providing 1 blanket would brighten the day for 1 person going through the challenges I went through, then I knew it was the right thing to do. I said yes. On the delivery day, 4 LLS employees and I loaded-up a Subaru shuttle with blankets. Driving from my dealership to New York-Presbyterian, I shared that I was nervous to be going back to a hospital. I knew it was okay to feel emotional because no one is supposed to know what it feels like to lose a parent so soon. No one is supposed to see a disease steal their father. The hard truth is that it happens. If our delivery made someone’s hard truth easier to bear, then I was honoring my father. Thanks to Subaru and LLS for giving me an opportunity to do good.